Virtual World, Virtual Technology
Posted May 3rd, 2007 by Scott
Since I spend ample time scurrying around in Second Life (SL), when I came across Unisfair Inc. I was a little eager to see what they offer that SL doesn’t. To my surprise, I found this to be an amazing tool that eases businesses into virtual worlds without the need of feeling overwhelmed by a program as intuitive as SL.
IBM held the first ever Virtual Virtualization Tech Fair using the Unisfair environment. I’ve only seen the screenshots from IBM’s website, but the overall idea behind a virtual tech fair is ingenious. It gives businesses the opportunity to congregate at an event and showcase their products and services without the need to staff tables at convention centers. Bringing the people to the event can be done with online outreach eliminating the significant costs of attending an event in real life.
I feel this virtual event is only the beginning. I certainly won’t be surprised when we see virtual job fairs, home shows, auto shows, etc. Especially as we make the push into Web 3.0. Will you be?
Entry Filed under: Online Communities, Digital Content, Interactive Marketing
1 Comment Add your own
1. Char Lyn | May 10th, 2007 at 9:13 pm
Scott, I agree that many conferences and shows will go virtual in the years to come. But, I have to say that I disagree on the virtual job fair. One of the primary reasons for a job fair is to interview many people in person, giving the employer the opportunity to see if the person “clicks”. That is one thing that can’t be done online, not even in SL. Until you meet a person in person, you always wonder if they are who you think they are.
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