777
Posted June 15th, 2007 by Kristin
July 7, 2007, YouTubers and fans will converge upon Washington Square Park in NYC from 11am until 8pm for a gathering event. Why should marketers care? Popular YouTubers are the new influencers. Lonelygirl15 has 94,625 subscribers and her videos have over 11 million views. Smosh has 118,334 subscribers and their videos have over 6 million views. 777 is an excellent opportunity for marketers to begin cultivating a relationship with these influencers, not to mention spread around some swag to develop brand awareness. So will you be in New York City on 777?