DIG Social Media Club Event: Corporate Responsibility in the Digital Age
Posted October 16th, 2008 by Brian Cavoli
Digital Influence Group and our sister company Racepoint Group sponsored last night’s Boston’s Social Media Club event. The topic of the event was “Corporate Social Responsibility in the Digital Age” and we had an outstanding panel to discuss how social media can help companies communicate their CSR initiatives and generate support for their causes.
Thanks Doug Haslam for the photo
The panel included:
- Peter Prodromou, Executive Vice President, Racepoint Group
- Jay Welz, Assistant Director, Online Marketing, Jimmy Fund / Dana Farber Cancer Institute
- Myles Bristowe, President, Boston Chapter, American Marketing Association and CMO of Commonwealth Creative Associates.
Adam Zand was there and captured several of the discussions on Utterz:
As with any good social media event, the attendees were pretty active on Twitter during the discussion. Here is a link to the Twitter posts tagged with #smcboston
Since the Social Media Club was able to co-locate this meeting with the New Marketing Summit, we were able to hold our meeting in one of the luxury suites overlooking the field at Gillette Stadium. In addition, a few of the folks arriving early were able to take a tour of the stadium. Here is a photo from one of the earlier tours. Yes, that is the visitors locker room… and yes that is David Meerman Scott holding a Dolphins helmet and our own Kelby Troutman wearing a Colts helmet. A couple of losses and everybody jumps ship.
